Twitter Status vs LinkedIn Status vs Facebook Status

In the LinkedIn and social media training we do, we always seem to get asked about the status function and if one status update might cover all three, LinkedIn, Facebook and Twitter.

Twitter statusing is really at the heart of it all. Statuses (Tweets) from here can feed LinkedIn, Facebook and a long list of other social media platforms by using tools like Ping.fm.  But, because you CAN share the status, does that mean you SHOULD?

This is what we do here at Integrated Alliances.  Maybe it will work for you:

Do NOT use a status utility to feed all three.  They have different purposes in terms of what types of information. I think you might want to try the following strategies.

LinkedIn statusing  is best for activities that have a 1 week to 1 month horizon.  It is not a real time statusing system, although you could do that if you liked. One other problem is that LinkedIn inserts your name at the beginning of the status statement. For example, on Twitter you might send:

“At the Denver Metro Chamber event meeting lots of new downtown business partners, Brown Palace, goes until 10.”

Whereas in LinkedIn it becomes:

“ Mike At the Denver Metro Chamber event meeting lots of new downtown business partners, Brown Palace, goes until 10.”

 Facebook statusing is generally for activities that are on the 1 day to 1 week horizon.  It works out well getting the feed from Twitter. People often comment on my Tweets right on my Facebook wall. This allows me to see and reply quickly to each comment.

So, how might actual status messages differ?

Some good examples of status updates for LinkedIn:

• “Meeting with new customers from India, never thought that there would be more English speaking people there than in the US.”
• “Looking for C++ programmers for 6 month project, data architect and coders needed. http://www.tinyurl.com/Tcsw3“

Some good examples of status updates for  Facebook:

• “Taste of Colorado this weekend. Opie Gone Bad hits the main stage at 3:30 on Sunday. Look for me in front.  I’ll be dancin”.
• “Scored big – touring the commercial studio where they make 9News commercials, excited to meet Adele Arakawa, heard she races Porche’s.”

Some good examples of Twitter Tweets (status updates):

• Hazel Miller band rockin’ the house at the Taste of Colorado, tunes from the new album.
• At National Speaker Association event watching @klutze, knows her stuff. @stevespangler is up next – Learning how to do a YouTube Channel.
• At #SXSW with my East Coast Buds, hitting 6th Street tonight for the VIP party, end up at Chili Willy’s.

Ask an @LinkedIn Expert Q/A Webinar – Behind the scenes

This is actual video of the weekly Integrated Alliances Ask an @LinkedInExpert Q/A Webinar here the audience asks questions for the panel of experts.  In this case it is Mike O’Neil, Founder of Integrated Alliances and Lori Ruff, VP of Operations for Integrated Alliances.  This was shot May 18, 2009, Noon Eastern.

See the Video

Social Media Connection launches with Key Social Media Leaders

Last week, there is a big stir from the Social Media Connection Broadcast Network, a group of the most influential social media experts in the studio so you can see, hear, experience their expertise and energy. 

The Integrated Alliances Show, has an offshoot – be sure to check out the special Rock and Roll edition.

The team consists of Jay Deragon, David Bullock, David Cooper, Sherman Mohr, Dan Ryan, Irene Williams and myself. This is the modern day, social media equivalent of MTV in many ways.  It all launched this week - visit www.SocialMediaConnection.com